Build the agents that run on your Decision Layer

Your stack already has a PMS, a CRM, a revenue management system and a channel manager. We build the agents that sit on top vertical for each domain, custom for each workflow, general for research and ops all reading and writing to the same Context Object so every decision compounds.

Dashboard view of a vertical booking agent reading the Context Object entities, state, decisions and outcomes and writing back to the Context Repo.

Our agents plug into PMS, CRM, booking engines, channel managers and revenue management systems through a shared Context Repo.

Three agent tiers, one Context Object

We build agents in three tiers vertical, custom, general that all share the same Context Object. Engineers, designers and domain leads work side by side so every agent makes decisions grounded in real state, governed by real policy, and measured by real outcomes.

Margin-aware pricing agent weighing discount impact against loaded cost and expected conversion.

Vertical agents trained on your domain

Customer and employee agents built for a specific vertical travel first, then hospitality, insurance and marketing. Each one reads live state from your Systems of Record and reasons over a Context Repo with guardrails baked in.

This includes:

Design the Context Object and Repo schema

Integrate PMS, CRM and booking stacks

Ship the first vertical agent in weeks

Voice, chat and dashboard interfaces

Guardrails and audit trail by default

Custom agents for the decisions that matter

We build custom agents for the three near-term wins from the travel playbook: margin-aware pricing, hyper-personalised upselling, and service recovery that escalates intelligently instead of mass-apologising.

Service recovery agent routing a high-risk guest complaint to a manager while resolving low-impact issues automatically.

Margin-aware pricing agents

Pricing agents that learn when discounting wins revenue and when it erodes margin. Every decision and outcome writes back to the Context Repo so tomorrow's price is smarter than today's.

Circular diagram with a central oval labeled Agent and four surrounding nodes labeled Planning, Execution, Refinement, and Interface,' connected by clockwise arrows.

Service recovery agents with escalation

High-risk negative reviews and at-risk bookings escalate to managers. Low-impact issues are handled automatically, brand-consistent, with the full decision trail written to the Context Repo.

Upsell agent timing an offer to a guest mid-stay based on their Context Object and past upsell outcomes.

Hyper-personalised upsell agents

Not just what to upsell upgrades, transfers, insurance but when to offer it, using real-time booking state, guest history and the outcomes of every prior upsell decision.

Full-stack agent delivery

We do not hand over a notebook and a Slack channel. Full delivery: Context Object schema, agent logic, guardrails, interfaces and integrations into PMS, CRM, booking engines and revenue management systems.

This includes:

Guest, booking, support and pricing agents

Employee agents for revenue, ops and CX

Voice and chat interfaces over the same layer

Models swap; Context Object stays stable

Brand-consistent decisions at enterprise scale

Laptop showing a fleet of agents pricing, upsell, recovery sharing a single Context Repo across the travel stack.

Questions & Answers

Short answers on how agents actually get built, shipped and governed on the Decision Execution Layer.

How do you keep agents reliable once they are live?

Reliability comes from the layer, not the model. Agents read from a governed Context Repo and write every decision and outcome back. Guardrails intercept before anything reaches production systems, and traces are auditable end to end.

Do agents replace our PMS, CRM and booking engines?

No. Those stay as your Systems of Record. The Decision Execution Layer sits above them and our agents sit above that. Nothing gets ripped out existing stacks get re-bundled around the Context Object.

What is the difference between vertical, custom and general agents?

Vertical agents are domain-specific a booking agent, a pricing agent, a guest-services agent. Custom agents are workflow-specific to your business. General agents handle research and ops across Systems of Knowledge. All three pull from the same Context Repo.

Do you keep iterating on agents after launch?

Yes. Agents only pay off if decision memory compounds. We keep iterating on the Context Object schema, guardrails and outcome metrics so the Decision Moat keeps widening.

How long before the first agent is live?

A first vertical agent usually pricing, upsell or recovery runs in 8–12 weeks once the Context Object is in place. The second and third agents arrive faster because they share the same layer.

Pick the first agent we build for you

Margin-aware pricing, hyper-personalised upsell, or service recovery tell us the decision you want to compound and we will build the agent that owns it.